- 1 Backlink Tools
- 2 Domain Authority Checkers
- 3 Broken Link Checker Tools
- 4 Keyword Tools
- 5 Keyword Rank Checkers
- 6 Keyword Research Guides & Courses
- 7 Mobile App Tools
- 8 Domain Names & DNS
- 9 SSL Certificate Test
- 10 Website Speed
- 11 Misc SEO Tools
- 12 How to See Google Search Results in Another City or Location
- 13 Creating Headlines
- 14 Content
- 15 All SEO Tools
Free backlink tool – from Neil Patel
OpenLinkProfiler or OLP is a free backlink analysis tool that enables you to get a detailed overview of the backlink profile of any website for which other companies charge high fees:
- Get an analysis of 200,000 freshest live backlinks.
- Download 100,000 links per website – free.
- No request limit (free account necessary for some features).
- Works with any website.
- Sort and filter the results to find particular links quickly and easily.
- Get email notifications when new links are discovered.
Majestic SEO provides a comprehensive backlink analysis with detailed information on the quality of your backlinks for SEO.
Use Moz to find some of your competitors’ backlinks and get them for your website.
Majestic Backlink Analyzer – free Chrome browser extension
BuzzStream researches prospects, monitors links, and helps you do great outreach.
Domain Authority Checkers
websiteseochecker.com – This free domain authority checker uses Moz
Broken Link Checker Tools
My two favorite broken link checkers are the Broken Link Checker plugin for WordPress and SEO PowerSuite WebSite Auditor. I use SEO PowerSuite on my websites that are hosted at WPEngine because they don’t allow the Broken Link Checker plugin to be installed.
Broken Link Checkers Online
Broken Link Checker free – Free plugin for WordPress. Find broken links on your website. Broken Link Check will scan up to 3,000 pages free.
Dr Link Check Broken Link Checker is free up to 1,500 links and works well on my websites.
ahrefs Broken Link Checker – For some reason, ahrefs doesn’t work on any of my websites. I contacted ahrefs to let them know that the ahrefs broken link checker doesn’t work and they responded with some info why it might not be working. I just decided to use another broken link checker.
Redirectpath – free Chrome browser extension broken link checker and shows url problems
Check My Links – free Chrome browser extension broken link checker
W3C Link validation tool – Free online broken link checker. Either I don’t know how to use this or it doesn’t show me broken links. Click the “Check linked documents recursively” checkbox and then enter how the recursion depth to check all pages on a website.
Broken Link Checkers Downloaded Software
SEO PowerSuite WebSite Auditor – Free or paid. Complete website SEO auditor including a broken link checker. Software you download, works on any operating system, optimizes sites in any language and for any country’s search engines, and is available in different interface languages. WebSite Auditor Free license has no time limitations — you can use it free for life but has a 500 URL maximum. Compare Free, Pro, and Enterprise.
Xenu’s Link Sleuth – web scraping Windows free software you download to check for broken links on websites.
Ubersuggest – Shows your competitors’ search traffic from organic and paid search on blog content and landing pages. I bought the one-time payment plan for lifetime use of Ubersuggest for $490.
Ahrefs Keyword Generator tool – I use this free keyword generator tool to compare keywords to see which of two or more keyword search phrases are more popular. You can easily and quickly see how many searches a search phrase has and compare two or more search phrases to see which have more searches.
LSI Keyword Generator by LSIGraph – Free LSI Keyword Generator tool generates Latent Semantic Indexing (LSI) Keywords. LSI Keywords are related to the keyword that is searched on search engines such as Google.
Buzzsumo – Analyze what content performs best for any topic or competitor. Shows only blog content. Find popular blog content broken down by backlinks and social shares.
Use Soolve for instant autocomplete across all the major search engines, Google, Bing, Yahoo, Youtube, Answers, Wikipedia & Amazon
AnswerThePublic – Discover what people are asking about for keywords and ideas for writing FAQs and articles.
Google Adwords Keyword Planner in your Google Ads dashboard finds new and related keywords, but ignore the search volume data which is only useful for keywords that you’re using for advertising.
Google Trends compares traffic for sets of keywords and geographical regions.
Local Service Businesses – Looking for Imforsmb.com’s Bulk Keyword Generator, SEO keyword tool for small businesses and service businesses? It seems to have moved to highervisibility.com at Imforsmb.com’s Bulk Keyword Generator.
Keyword Rank Checkers
Keyword Research Guides & Courses
Free video keyword research course – Learn how to conduct keyword research for SEO in this free one hour video tutorial course by SEMrush Academy.
The Ultimate Guide to Using Ubersuggest by BACKLINKO
How to get a lot more website traffic – What two words you can add to your keywords and keyword phrases to increase visitors
Mobile App Tools
Countly shows you what users are doing inside your app with real-time data. You can customize your reports with your branding as well. Countly allows you 10 thousand free sessions per month.
Domain Names & DNS
Network-Tools.com – Godaddy uses this tool to quickly & easily do a traceroute; ping; domain name server (DNS) lookup; WHOIS (find who owns a domain name); and more. If you just set up a new domain name or changed the DNS settings and are wondering if the DNS settings have been updated yet, just click the radio button for DNS Records and enter the name of the web site in the field below and click GO.
DNS Tool – checks the health and configuration of DNS settings. Provides DNS report and mail servers report. Provides suggestions to fix and improve DNS settings, with references to protocols’ official documentation.
Domain Name Availability
Find out if a domain name is available – easy to use domain name checker at internetmasters.com
SSL Certificate Test
Check your SSL certificate with Qualys SSL Labs’ SSL Server Test . This SSL checker will show you all of the certificate settings and issues with the certificate.
Misc SEO Tools
WhatRunsWhere – Digital ad intelligence. Find out what ads Google, Facebook, banner ads, what copy, what images are working for your competitors.
SimilarWeb – Find out how much traffic your competitors are getting.
BuiltWith – Find out what software and technology your competitors are using on their websites. He
SocialBlade – Find out how popular your competitors’ social channels are.
Woorank provides a comprehensive analysis of many SEO points including popularity on social media, Google ranking, and page rank in search engines with a step-by-step guide to improve your SEO.
SEOBook – Free & premium browser extensions, web-based tools, and free SEO tutorials.
SeoTools for Excel (Free)
Browser size analysis tool – If you’re looking for Google’s original browser size analysis tool at http://browsersize.googlelabs.com to see what content is “above the fold” on your website page, this Google article explains where the browser size analysis tool is (now part of the In-Page Analytics report) and how to use it. By creating a visualization to quickly determine which portions of your page are visible to which percentages of visitors, this tool will help increase purchases by avoiding website visitors who may not see the button they need to click or increase readership and provide better website navigation.
How to See Google Search Results in Another City or Location
The Best Headline Phrases – See the best headline phrases to engage readers with your content. Quickly learn how to create the best headline phrases to generate more traffic for your website. (Article & study of 100 million headlines)
Emotional Marketing Value Headline Analyzer – Use this free tool to analyze your headline to drive more traffic to your webpages. The tool will determine the Emotional Marketing Value (EMV) score of your headlines and tell you how to improve your headlines. (No sign-up required)
CoSchedule’s Headline Analyzer – headline analyzer tool. (Requires sign up)
15 Ways to Create Shareable Content – Not a tool but good tips on how to create content that will be shared.
All SEO Tools
The complete list of SEO tools by Brian Dean at BackLinko. This SEO tool list allows you to sort SEO tools by 1) Technical SEO, Keyword Research, Rank Tracking, Content Optimization, Backlink Analysis, and Video SEO; and 2) Free, Paid, Freemium, and New.